The Jute Tile project.

The Jute Tile project by Laura van de Wijdeven.

Giving this waste material a second life and new durable purpose.

Designer Laura van de Wijdeven used a waste material from Forbo Flooring to create wall tiles. The tiles are made of 50% Forbo jute fiber and 50% porcelain clay. Jute fiber is the only waste material in the production process of Forbo linoleum. By combining it with porcelain clay, the fluff is transformed into very strong tiles with distinct patterns.

The original properties of the porcelain are changed by this addition. Giving this waste material a second life and new durable purpose. By using this waste material, Forbo linoleum becomes a zero-waste product.

This project has been realised thanks to a visit to the Forbo factory in Assendelft the Netherlands. The visit was an inspiring tour which showed the production process of linoleum. Linoleum is made from only natural materials. Jute is also added to the linoleum. By adding the jute, little jute fibers stay behind. This is the only waste material in the whole production process. This is why I started experimenting with the jute fiber.

The fibers are easy to dye and to mix with other materials. I experimented with porcelain clay and found out it became a beautiful surface with a natural look. Nevertheless, the material became much stronger. By using this waste, a new durable material was developed. Fitting perfect in our new circular economy.

– Laura.



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