The THRIVE – A NICU app by MaKell Webb.



N.I.C.U – what is it ?


Neonatal Intensive Care Unit – An I.C.U. for the new born.

Newborn babies who need intensive medical attention are often admitted into a special area of the hospital called the Neonatal Intensive Care Unit (NICU). The NICU combines advanced technology and trained health care professionals to provide specialized care for the tiniest patients.

– Stanford Children’s Health.

All about NICU(Click here)


designer MaKell Webb has created an app for NICU parents, helping and enabling them to ‘keep an eye’ on their babies’ progress during their times in the NICU. – This was my personal project. It was my senior thesis project for my bachelor’s degree. I really believe in using my education in design to solve problems. Especially because mostly everything is designed for people.

(click to enlarge)

One the key aspects of Thrive is that it focuses on the Emotional difficulties that parents face during these times and the inbuilt Messenger helps you connect with other parents who are going or have been through similar times. Inspired by the experiences with her brother, MaKell wanted to design an app that makes this whole process helpful and easier for the parents –

My little brother was born 10 weeks early and watching my dad and step-mom go through this experience inspired my project 10 years later.


Right now the app is a working prototype. Nothing has been programmed however, I have it on my phone and can send it to people to test. The public cannot download it.

I was not officially working with any medical personnel or hospitals. However, unofficially the University Of Utah NICU let me visit and ask them questions and gave feedback on the project. I mainly worked with their “Parent to Parent” specialist. – MaKell.


Currently working full time as a UX designer, MaKell also serves as the co-chair of IDAU – the Industrial Design Association of Utah.






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